Head of Growth – MoveOn Global

MoveOn Global is the flagship cross-border commerce ecosystem of MoveOn Technologies Ltd., designed to simplify global sourcing, shipping, logistics, inventory management, and international trade through technology and AI-driven solutions.

We are building a scalable global trade ecosystem connecting Bangladesh, China, UAE, USA, and future international markets through commerce, automation, and intelligent logistics solutions.

Position Overview

We are looking for a highly strategic, data-driven, and execution-focused Head of Growth who will lead MoveOn Global’s business growth, customer acquisition, brand positioning, product growth, and international expansion initiatives.
 

This role requires a strong understanding of:

• Growth strategy
• AI-driven marketing
• Branding
• Technical product understanding
• Marketplace platforms
• Data analytics
• Cross-border commerce
   

Minimum 4–5 years of hands-on experience in growth-focused roles is mandatory.
The candidate must have proven experience in scaling products, platforms, users, or revenue through data-driven and experimentation-based strategies.

Experience working in a company with BDT 100+ crore yearly turnover will be highly preferred.
 

The ideal candidate must be capable of thinking deeply about business growth every single day, identifying opportunities, running rapid experiments, analyzing results, solving bottlenecks, and scaling what works.

 

Growth Strategy & Business Expansion

• Develop and execute short-term and long-term growth strategies
• Identify new business and market expansion opportunities
• Analyze competitors, trends, and customer behavior
• Create scalable growth systems for international markets

Data-Driven Growth Management

• Monitor and optimize key business metrics
• Analyze customer acquisition, retention, and conversion funnels
• Identify growth bottlenecks and solve them quickly
• Build reporting systems and dashboards

Key Metrics:

• Customer Acquisition Cost (CAC)
• Conversion Rate
• Revenue Growth
• Retention Rate
• Marketing ROI
• User Activation
• RFQ Growth
• Cross-border trade volume

AI-Driven Marketing & Automation (Mandatory)

• Implement AI-powered marketing strategies
• Build AI-assisted content and campaign workflows
• Use AI tools for automation, optimization, and customer insights
• Create scalable automation systems for marketing and growth

Preferred AI Tools:

• ChatGPT
• Claude
• Gemini
• Midjourney
• n8n
• Zapier
• AI CRM systems

Branding & Market Positioning (Mandatory)

• Develop strong brand positioning for MoveOn Global
• Build trust-driven and authority-based branding strategies
• Create global and localized marketing communication
• Lead brand storytelling and audience positioning

Product-Led Growth & Technical Understanding (Mandatory)

The candidate must have strong technical and product understanding.

Must Understand:

• Web platforms
• Mobile apps
• Marketplace systems
• SaaS products
• APIs
• Product funnels
• User experience (UX)
• Conversion optimization

Responsibilities:

• Work closely with product and engineering teams
• Improve onboarding and product adoption
• Optimize website and app conversion funnels
• Identify user journey problems and fix them

Marketing & Customer Acquisition

• Lead performance marketing campaigns
• Manage SEO, content, and community growth strategies
• Develop referral, affiliate, and influencer programs
• Optimize paid advertising performance

Platforms:

• Facebook
• Google
• TikTok
• LinkedIn
• YouTube

Growth Experimentation

The Head of Growth must continuously run experiments to improve business performance.

Examples:

• Landing page optimization
• Funnel redesign
• Ad creative testing
• Pricing experiments
• Referral systems
• Retargeting optimization
• Viral growth loops

Growth Process:

Think → Test → Measure → Learn → Improve → Scale

Team Leadership

• Lead and mentor the growth team
• Align marketing, product, and sales teams
• Build a high-performance growth culture
• Manage KPIs and execution workflows

Requirements

Mandatory Skills

• Strong branding knowledge
• AI-driven marketing knowledge
• Solid technical understanding
• Strong app and website product understanding
• Data-driven mindset
• Growth experimentation mindset
• Leadership and team management skills

Strong analytical and problem-solving ability

Preferred Experience

• eCommerce marketplace
• SaaS platforms
• Cross-border commerce
• Logistics technology
• International business expansion
• Startup ecosystem

Personal Traits

We are looking for someone who is:

• Highly strategic
• Fast executor
• Growth-obsessed
• Problem solver
• Experiment-driven
• Entrepreneurial
• Adaptable and proactive

Friendly learning environment with mentorship and leadership support

Opportunity to work on real projects and products from scratch

Fast-growing, technology-driven work environment

Career growth and learning opportunities

Performance-based bonuses and incentives

2 annual bonuses (Eid & November)

20 days of paid annual leave

Friday & Saturday weekends

Flexible vacation and leave policy

Collaborative and supportive team culture

Opportunity to work with AI, automation, and global commerce systems

Work on impactful projects with real business value